"This year's Convention and Trade Show will undeniably turn out to be the largest and most important beer industry event for 2003," said President David Rehr. "The Trade Show floor has been expanded, attendance is booming and the industry is buzzing with excitement."

This year's Convention and Trade Show is set to be the largest ever, bringing beer wholesalers, brewers, retailers and industry representatives together October 12-15 at the Paris and Bally's Hotels in Las Vegas, Nevada.

NBWA will offer on-site complimentary registration for media representatives who have not yet registered for the Convention and Trade Show and plan to cover the event in their respective trade publications. NBWA will also host a press room in the Paris Hotel's Chablis Room with special features such as:

• Message boards announcing breaking news or Convention press events;
• Opportunities and space for conducting one-on-one interviews with guest speakers, NBWA leadership, exhibitors and wholesalers;
•  T1 lines and personal computers for filing stories, checking e-mail, access to the Internet and catching up on news back home; 
• Hospitality phones;
• Refreshments, such as soda, water, coffee, light snack fare and of course - America's beverage;
• Comfortable seating areas and tables; and
• Press kits and materials on new NBWA officers, guest speakers and exhibitors.

Media representatives will also have the opportunity to attend a press roundtable with internationally recognized authority on public opinion research and Wilson Research Strategies President Chris Wilson, where he will discuss the results of NBWA's recently conducted public opinion survey.  

"Anyone who has a stake in the beer industry and has not registered for this exciting event will  regret not attending," added Rehr. "We are excited to have every aspect of the beer industry represented at the 66 ^th Annual Convention and Trade Show."