Large breweries have seen a decline in their market-share of beer consumption and production recently, while craft beer has seen a significant uptick in growth. With Central Massachusetts' craft beer industry coming into the spotlight, this forward momentum could help create a burgeoning craft beer community for the area. The National Beer Wholesalers Association, which represents the country's beer wholesalers, has data that the craft beer share of the market has grown from less than 1 percent in 1990 to 7.5 percent in 2013. "That doesn't necessarily mean that beer is dead, or that it is going away anytime soon," said Lester Jones, chief economist at NBWA. "That is indicative of a changing population, economics and the way we consume beer. It is changing."
The Daily Brew
Craft beer is a growing portion of the beer market, now a $14.3 billion industry with 3,093 breweries across the U.S. Nowhere is that more apparent than Asheville, North Carolina, which has the highest ratio of breweries per capita in the country. NBC's Today Show reported the story.
Powers Distributing Co., which celebrates its 75th anniversary this year, is Beverage World magazine’s 2014 "Beer Wholesaler of the Year." The national recognition was revealed in the September edition of the magazine through a feature on the Michigan-based, family-owned business. Managing Editor Andrew Kaplan penned the story. In it he wrote: “Celebrating its 75th anniversary this year, having started as a Miller distributor in 1939, Powers has today built itself into one of the premiere craft beer wholesalers in the country. And it has done so by being a purveyor of not just the beer itself but of beer knowledge.”
Men have traditionally been the target of alcohol beverages marketing, but women — young and ethnic women in particular — are an increasingly important force in this market, confirms a new Technomic report on women's "adult" beverage purchases and preferences. "We find women are increasing their knowledge of adult beverages, open to promotions, interested in trying new drinks and eager to share their discoveries with others," sums up Donna Hood Crecca, senior director at Technomic.
Grand Rapids, Michigan, can now call itself the Best Beer Town, according to readers of USA TODAY and 10Best. Grand Rapids has at least a dozen breweries and its convention and visitor bureau does a bang-up job of enticing beer drinkers, brewers and connoisseurs to visit. Two of three Colorado nominees made the winners list, as did buzzworthy Asheville, North Carolina; Bend, Oregon; San Diego, California; both Portlands; and Burlington, Vermont.
As India Pale Ales continue to trend as the number one segment in the craft beer category and fastest growing overall beer segment, SweetWater Brewing Co. is upping the ante on the style with a new twist. Rolling out as the brewery’s newest year-round beer, Hop Hash, a double IPA infused with hop hash, will be making its way onto shelves throughout SweetWater’s footprint this month.
The Federal Reserve is watching carefully as financial markets bounce around, but the likely course of monetary policy remains the same, officials have said in recent public comments and interviews. The Fed still intends to finish its bond-buying campaign at the end of the month. And it is still likely to start raising interest rates in mid-2015, although it now seems a little less likely that the Fed would act sooner, and more likely it would wait longer.
Experts are predicting that Republicans are certain to gain ground in the Senate in the November 4 elections. The only question is whether they'll make the net gain of six needed to overturn the Democratic majority in what's a must-win election year for Republicans. Bloomberg gives a breakdown of the crucial Senate races.
Love football and beer? You know where to drink, but if you’re truly a fan, you’ll want to support some of the teams' home state breweries as well. Juice.com lists some craft beer options to show that your team loyalty goes deep.