Have you set the menu and made the beer list for your Super Bowl ultimate watch party yet? If not, the beer experts at Michigan's Powers Distributing are here to help make it a memorable event. According to the company's marketing director, Jeff Bright, there are a few must-have beers any football party host should stock in the fridge or cooler this year.
The Daily Brew
Forklifts have been running all week in preparation for Superbowl XLIX as the New England Patriots take on the Seattle Seahawks. Beer distributors are working non-stop to supply the demand. With the Patriots in the Superbowl this year, officials say it will boost the local economy. Cheryl Timberlake, executive vice president of Maine Beer & Wine Distributors, said, "January can be a slow sales month for beer, and so leading up to the playoffs and now the Superbowl, we're thrilled to help our local accounts with fresh quality product."
President Obama will present a federal budget proposal on Monday that would exceed restrictive spending caps mandated by Congress four years ago and propose new capital gains and bank taxes, an effort that is likely to get bogged down in congressional opposition to taxes and big budget deficits. But the plan — which came under immediate fire from Republicans — is just the opening salvo in a battle that has become not just an annual Washington ritual but a symbol of congressional dysfunction, partisanship and poor relations between Capitol Hill and the White House.
Whitehorse Brewing has been growing rapidly in their local Berlin, Pennsylvania, market since their opening in 2013, now ready for growth across the state. “Whitehorse Brewing is excited to be bringing their products to East/Central Pennsylvania with the recent partnership with Ace Distributing," said George Walker, owner and founder at Whitehorse Brewing. "The professionalism, confidence and knowledge demonstrated by the Ace team is first class and makes us at Whitehorse Brewing ecstatic this business relationship has occurred."
Upslope Brewing Co. of Boulder, Colorado, announced it will begin distributing its beer in Montana the first week of February. Bronken’s Distributing of Bozeman will distribute Upslope’s full lineup of beers across the Gallatin Valley of Montana, which will be the fifth state in which Upslope’s beer is sold. Other states include Colorado, Arizona, Texas and Wyoming.
Devil’s Canyon Brewing Company announced that it signed a distribution agreement with Bay Area Distributing, expanding the availability of its products to the California counties of Marin, Alameda and Contra Costa. With the addition of Bay Area Distributing to the growing list of wholesalers carrying Devil’s Canyon’s beers, the brewery's products are now available through a variety of family-owned and independent distributors wrapping the entire San Francisco Bay area.
The U.S. economy gained steam last year, but it closed out the year with a big disappointment, raising more questions about 2015. America's economy grew only 2.6 percent in the final three months of the year, much lower than the estimate of 3.3 percent.
The creator of the "Keurig of beers" has released a video showing the final design of a stand-alone countertop appliance that chills and pressurizes reinforced bags of beer that are dispensed through a chamber pressurized using CO2. Founder Steve Young said, "This is a technology that can benefit everyone in the industry if everyone rallies behind it; brewers can engage more customers, distributors save on reduced shipping costs, retailers fit more product on shelves, and customers can get a wider variety of the freshest beer in the world."
As the Seahawks and Patriots plot their offensive strategies for Sunday's Super Bowl, you've also got some important game planning to do. Learn how to pair the all-star snacks of Super Bowl parties with various beer styles.