Notable Public Relations Industry Publication Recognizes her Outstanding Career Success
ALEXANDRIA, VA – The National Beer Wholesalers Association (NBWA) is pleased to announce that Vice President, Public Affairs Rebecca Spicer has been named as one of PR Week Magazine’s ’40 Under 40,’ which recognizes public relations professionals who have made tremendous achievements in the industry before the age of 40. Recognized for her diverse background, advocacy abilities and volunteerism, she joins other PR leaders from a wide array of industries in receiving this prestigious designation.
“During her time at NBWA, Rebecca has raised the Association’s visibility, streamlined the communications process, educated distributor members about strategic media relations as they relate to the Association’s advocacy efforts and gained the respect of the nation’s 2,850 licensed beer distributors,” said Craig Purser, president of NBWA. “This coupled with her solid experience as a veteran television news journalist and in the White House communications office, shows her wide range of public relations capabilities. Rebecca is a very deserving recipient of this honor.”
Since joining NBWA, Spicer has been instrumental in spreading the message of America’s beer distributors and telling their story. She has been successful in getting reporters inside distributors’ warehouses to see the vast variety of beers that distributors get to market and to meet some of the 95,000 hardworking men and women employed in the beer distribution industry. She has taken the face of America’s beer distributors to places such as the giant television screens in New York’s Times Square, the monitors of Nationals Park during the annual Congressional baseball game and the halls of Washington Reagan National Airport – among other print and video opportunities in the press.
Prior to joining NBWA, Spicer spent 12 years as a producer in the highly competitive local television news industry. She received several Associated Press awards for coverage including the Washington-area sniper shootings and a regional Emmy nomination for outstanding coverage of the September 11 attacks. In 2006, she became associate director of communications at the White House where she produced President George W. Bush's televised events.
Outside of the office, Spicer is active in fundraising for her alma mater, the University of the South in Sewanee, Tennessee, where she also served on the Board of Trustees as an alumni representative and received the Young Alumni Award that is presented for outstanding achievement in a profession; untiring service to the community; and repeated loyalty to and support of the university. She also volunteers with several nonprofit organizations, such as the Salvation Army.
The National Beer Wholesalers Association (NBWA) represents the interests of America’s 2,850 licensed, independent beer distributor operations in every state, congressional district and media market across the country. Beer distributors are committed to ensuring alcohol is provided safely and responsibly to consumers of legal drinking age through the three-tier, state-based system of alcohol regulation and distribution.