| Page 3 | NBWA: America's Beer Distributors

Why everything from furniture to diet soda is hard to buy right now

Empty shelves and months-long back orders are still keeping consumers from the products they need, seven months into the COVID-19 pandemic. As Americans prepare for the next chapter of the pandemic, they're buying up a whole range of products - furniture, outdoor heaters and fitness equipment, among other items - and retailers are struggling to keep up. Take a deep dive into supply chain issues and other impacts the pandemic has had on retailers.

Alcohol-free Guinness to hit UK shelves

Guinness is the next beer to dive into the non-alcoholic beer segment. The Guinness 0.0 is a de-alcoholized beer, and it will roll out in the U.K. starting Oct. 26. Booze-free drinks have also had huge success during lockdown. In the week to May 9, sales of non-alcoholic beer in the U.S. were up 44% compared to the same period last year, according to Nielsen.

Global rise in bootleg alcohol poisonings amid pandemic

Throughout the pandemic, bootleg alcohol poisonings and related deaths have been on the rise around the world. Turkey - which has seen 63 deaths in less than two weeks - has been in the news this month, but they are not alone. Read the full article to understand the role the pandemic is playing in this crisis.

A World Series wager

The Tampa Bay Rays and Los Angeles Dodgers are competing in the 2020 World Series. There's a lot at stake - like shrimp and beer. St. Petersburg Mayor Rick Kriseman declared on Twitter that we will send Yucatan Shrimp, local craft beer and local art to L.A. Mayor Eric Garcetti if the Dodgers beat the Rays. Tampa Mayor Jane Castor joined the wager, adding Cuban cigars, a Tampa craft beer and a Rays face covering to the bet. Find out what Eric Garcetti put on the line here. 

Moody's says the restaurant industry's outlook has improved

Moody's Investors Service upgraded the restaurant industry's economic outlook from "negative" to "stable" this week. The change comes as consumers slowly return to restaurants and dine-in restrictions are softening. Moody's ratings are important because it helps determine the interest rates that companies pay on their debt and this update suggests that the darkest era of the pandemic could be over for some restaurants.

Amazon launches one-hour grocery pickup at US Whole Foods stores

Amazon announced Wednesday that free, one-hour grocery pickup at Whole Foods locations across the U.S. will be available for Prime members. During the pandemic, grocery delivery and curbside pickup has taken off and this move from Amazon reiterates the growing demand for such services. The full article dives deeper into the new service and how the pandemic has shaped Amazon's offerings this year.

Once rare, barrel-aged beers are accessible and enjoyable

Although wood used to be the primary method of producing beer, it has largely fallen by the wayside in favor of stainless steel and other modern materials. But as they say, "everything old will be new again" - breweries over the past few decades have begun to embrace wood again. At first, wood barrel brews were rare gems, saved for special occasions and limited releases. Now, consumers are seeing barrel aged beers more and more. 

Heineken partners with Arizona Beverages on new hard seltzer

Brace yourselves for another seltzer to hit the market -- Arizona Sunrise Hard Seltzer is set to launch in early 2021. A partnership between Heineken USA and Hornell Brewing Company, affiliated with Arizona Beverages, the seltzer will be offered in four flavors. Heineken is the latest beer company to jump on the seltzer train, and Arizona is hoping the product will help them move beyond tea.

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