The Beer Growth Initiative launches first marketing campaign in Austin, Texas AUSTIN, TEXAS – Sept. 18, 2019: Today, the Beer Growth Initiative – a collaborative project of the Beer Institute (BI), National Beer Wholesalers Association (NBWA) and the Brewers Association (BA) – announced the initial market launch of its “ Beers To That ” consumer campaign, which aims to elevate and celebrate the beer category while reminding consumers of legal drinking age who choose to drink alcohol that there is a beer for just about every occasion. The “Beers To That” campaign promotes the entire beer...