From members of Congress to state legislators, attorneys generals, regulators and the media, beer distributors across the country are hosting warehouse visits to showcase their critical role in the independent distribution system.

To schedule a behind-the scenes look at a beer distribution warehouse in your community, please contact NBWA Manager, Grassroots & Political Affairs Kate Beaulieu at kbeaulieu@nbwa.org

If you are a distributor who has hosted a warehouse visit, please share details of your visit with NBWA by completing the feedback form.

Tools for Beer Distribution Employees

“Six-Pack” of Warehouse Visit Tips

• Instructional Video - Warehouse Tours: Showing the Value of Beer Distributors 

 

A Six-Pack of Winter Citrus Beers

Winter citrus beers have a bit more oomph than summer’s blonde ales and shandies. Farmers harvest oranges, grapefruit, limes and other citrus between October and May, making winter months the ideal time to pump some extra vitamin C into your glass. DRAFT Magazine provides a six-pack of winter citrus beers to try.

CA: Wildcard Brewing Co. Expands Distribution to Southern Oregon

Wildcard Brewing Co., located in Redding, California, has expanded distribution to Southern Oregon teaming up with Summit Beverage Distributing to serve Jackson, Josephine, Klamath and Lake counties. Wildcard co-founder Jenny Hansen believes the expansion is not only good for the company, but also for the city of Redding. "The more that our local breweries grow and flourish in neighboring areas and expand to different regions, the more it is going to attract a craft beer drinker to Redding to see the different beers that we have in the area," said Hansen.

IN: Yuengling and Indiana Beverage Celebrate Indiana Sales Launch

Last Thursday, the staff of Indiana Beverage and more than 500 retailers across the region celebrated the launch of Yuengling in Indiana markets. The event created excitement surrounding the brand launch and allowed retailers to taste Yuengling on draft, which was a first time tasting for many. The partnership between Indiana Beverage and Yuengling has been 11 years in the making. “I spend a lot of time in grocery stores, so I get to interact with the customers that are buying beer.

CT: Two Roads Brewing Co. Expands Distribution to Western New York

Stratford, Connecticut-based Two Roads Brewing Company announced the brand will be rolling into Western New York state teaming up with Remarkable Liquids, which also handles their distribution in Eastern New York state. "We are delighted to be expanding our partnership with Remarkable Liquids, who bring to the table great customer service and tremendous craft beer experience and knowledge," said Two Roads Director of Sales Meghan Zachry. The launch will begin this week with a series of kick-off events throughout the region. 

MI: Founders Brewing Co. Expands Distribution in Kansas

Founders Brewing Co., located in Grand Rapids, Michigan, is partnering with Crown Distributors to expand distribution in Kansas. Having first entered the state in 2013 with distribution to the greater Kansas City area, this most recent expansion will cover the northeast portion of the state in major markets from Salina to Topeka. “It is very important for us not to just know when it’s the right time to enter a new market but with whom,” said Founders’ Vice President of Wholesaler Development Michael Bell.

Amazon’s Convenience Store Without Checkout Lines Will Sell Beer and Wine

Amazon Go, the e-commerce giant's convenience store experiment without checkout lines, appears to be stocking its shelves with new products before doors even open to the general public. The new retail concept shop is expected to start selling beer and wine. Amazon also confirmed there will be an associate checking identification. The first location in Amazon's hometown of Seattle is an 1,800 square-foot shop offering prepared food for all meals from breakfast to dinner, as well as grocery staples like bread, cheese and milk.

Walmart Beats Expectations With Strong Online Sales

Walmart’s ecommerce business helped the retailer beat expectations for U.S. sales in the fourth quarter, but stiff price competition in the holiday season held back its profitability. Walmart has been investing heavily in ecommerce, spending billions to buy Jet.com and other smaller acquisitions such as Shoebuy.com to improve know-how in branding and products.

WI: Lawmakers Want to Regulate Powdered Alcohol Like Liquid Alcohol

Two Wisconsin lawmakers have backed away from a proposal to ban powdered alcohol and instead want to subject it to the same regulations as liquid alcohol. Sen. Tim Carpenter and Rep. Debra Kolste introduced a bill to expand the state’s definition of alcohol to include powdered forms. A bill they introduced in 2015 to ban sale of the substance in Wisconsin failed to win support. Carpenter said he wanted to make sure powdered alcohol was covered by the same rules that applied to sale and consumption of liquid alcohol before it is sold in Wisconsin.

MO: Urban Chestnut Partners With Major Brands for St. Louis Distribution

St. Louis-based Urban Chestnut Brewing Co. has partnered with Major Brands to provide the craft brewer with distribution services in the city of St. Louis beginning March 1. "We are thrilled to enter into this agreement and work with them to increase our current distribution capabilities in the city of St. Louis, as well as maintain the great partnerships with our current retail customers," said David Wolfe, Urban Chestnut's co-founder. Major Brands will distribute Urban Chestnut's entire portfolio in the city of St. Louis, as well as continuing to represent the brewery in St.

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